When looking for a new job, it can be easy to forget about updating and maintaining your LinkedIn profile, which can often be a platform for connecting with potential employers and recruiters. Here at The Business Connection, our expert recruiters have compiled our top tips on creating a stand-out LinkedIn profile, to increase your chances of finding the perfect job.
Choose a professional photo
It may seem obvious, but it is important to think carefully about which picture of yourself you choose for your LinkedIn profile. Ensure your image is clear, friendly yet professional. If you haven’t had a professional photo taken in the past, we suggest asking a friend to take an image of you smiling in front of a blank wall, using a smart phone or high-quality camera.
Treat your profile like your CV
Ensure your LinkedIn profile includes all of the information that your CV contains. Start by writing a stand-out heading, showcasing your position and what value you can bring to an employer. Ensure you include all past and present job roles and any volunteering, this may help your profile stand-out against others.
In some career sectors, a good way to help improve your LinkedIn profile is by requesting recommendations from people you have worked with. We suggest requesting a recommendation every other month, this will help populate your page whilst displaying your strengths from another point of view.
Update your status
Try to be an active LinkedIn user. Posting weekly industry news, thoughts and questions will not only prove that you’re clued up in your role, it will also help your profile become more visible to potential employers and recruiters.
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